CONCEPT

 

Progetto Cosmetici engages in each project through a marketing concept activity.

We analyse your customers’ perceptions and then
offer a strategic vision, developing a product concept including values, identity, style, and mission.  We also identify the most effective way to describe your product that will make it instantly recognisable and attractive. Finally, we identify the best marketing solutions to ensure the success of each product.

In the field of wellness and beauty, Progetti Cosmetici aims to identify the strategic concepts from which to establish the successful identity and commercial capability of cosmetic products, professional treatments, spas and beauty centres.